When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In [...]
From Publishers Weekly
Starred Review. Though it may not yet have affected the value of 30 seconds of Super Bowl advertising, PR insider Scott argues that understanding the growing irrelevance of marketing’s “old rules” is vital to thriving in the new media jungle. Already apparent in newspapers and [...]
If you are considering purchasing life insurance, an overview of the available types should prove helpful. This article will briefly discuss the difference between whole and term life insurance, as well as some variations on whole life insurance.
The easiest way to understand the difference between whole life insurance and term life insurance is to look at what is meant by their names. When you purchase whole life insurance, you are covering your “whole” life – as long as…
When mortgages go bad, what do we do? has the interest rate left you struggling to repay your mortgage? If so how can we solve the problem
This article describes how balance transfer credit cards can help consumers wipe away debt.